What are some reasons you can cite to build a business case for inclusion?

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Building a business case for inclusion is supported by emphasizing the advantages that stem from it, particularly in terms of innovation, differentiation, and market engagement.

Focusing on innovation, inclusive environments foster diverse perspectives and ideas, which can lead to more creative problem-solving and innovative solutions. When team members from various backgrounds collaborate, they bring unique viewpoints that can result in products and services that are more forward-thinking and resilient to market changes. This innovation allows businesses to stand out in competitive landscapes.

Furthermore, service or products designed with inclusivity in mind can reach a wider audience. By taking into consideration the needs and preferences of diverse user groups, businesses can create offerings that resonate with a broader customer base. This not only enhances customer satisfaction but also boosts engagement, as those who feel represented are more likely to interact with and advocate for the product.

Together, these points create a compelling argument for investing in inclusion initiatives as they contribute to a company's bottom line and long-term viability, demonstrating that the potential benefits far outweigh any perceived costs.

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